Starbucks customers are fuming over the coffee giant’s latest pricing update, which rolled out on June 24, 2025, and introduced new flat fees for drink customizations. The changes, which affect syrups, sauces, matcha, and fruit inclusions, are part of a broader effort to “standardize pricing” across stores—but many loyal fans say the move feels more like a cash grab than a convenience.
What’s Changed?
Under the new policy:
-
Syrups and sauces added to unflavored drinks now cost a flat $0.80, regardless of how many pumps or flavors are used.
-
Matcha powder added to non-matcha drinks costs $1 per scoop.
-
Dried fruit or fruit purées (like strawberry inclusions) now come with a $0.50 surcharge.
-
Substituting syrups in already flavored drinks (e.g., swapping caramel for vanilla in a Mocha) remains free.
Previously, pricing for add-ons varied by location and ingredient, often leading to confusion at checkout. Starbucks says the new structure is meant to simplify the ordering process and improve transparency.